Business Strategy & Operations Vocabulary Guide
category: Business Strategy
tags: strategy, operations, business, planning, competitive-analysis
Strategic Planning & Analysis
Core frameworks and concepts for business strategy development.
Strategic Frameworks
- Porter's Five Forces - Framework analyzing competitive forces
- PESTLE Analysis - Political, Economic, Social, Technological, Legal, Environmental analysis
- Blue Ocean Strategy - Creating uncontested market space
- Red Ocean Strategy - Competing in existing market space
- Value Chain Analysis - Examining activities that create value
- Core Competencies - Unique capabilities that provide competitive advantage
- BCG Matrix - Portfolio analysis tool (Stars, Cash Cows, Question Marks, Dogs)
- Ansoff Matrix - Growth strategy framework (market penetration, development, diversification)
- McKinsey 7S Framework - Strategy, Structure, Systems, Shared Values, Style, Staff, Skills
- Balanced Scorecard - Performance measurement framework
- Strategic Canvas - Visual framework comparing competitive factors
- Resource-based view - Strategy based on unique resources and capabilities
- Dynamic capabilities - Ability to adapt resources to changing environment
- Strategic positioning - How company differentiates itself in market
- Competitive intelligence - Gathering information about competitors and market
Strategic Analysis Tools
- SWOT Analysis - Strengths, Weaknesses, Opportunities, Threats assessment
- Gap analysis - Comparing current state to desired future state
- Stakeholder analysis - Identifying and assessing key stakeholders
- Risk assessment - Identifying potential threats and their impact
- Scenario planning - Preparing for multiple possible futures
- Sensitivity analysis - Testing how changes affect outcomes
- Cost-benefit analysis - Comparing costs and benefits of options
- Decision tree analysis - Visual representation of decision options
- Root cause analysis - Finding underlying causes of problems
- Pareto analysis - 80/20 rule for prioritizing issues
- Force field analysis - Analyzing forces for and against change
- Benchmarking - Comparing performance against best practices
- Market research - Gathering information about customers and market
- Competitive analysis - Studying competitors' strategies and performance
- Industry analysis - Understanding industry structure and dynamics
Competitive Strategy & Market Position
Understanding competition and market dynamics.
Competitive Concepts
- Competitive advantage - What makes company superior to competitors
- Sustainable competitive advantage - Advantage that can be maintained over time
- Differentiation strategy - Offering unique value to customers
- Cost leadership - Being lowest-cost producer in industry
- Focus strategy - Targeting specific market segment
- First-mover advantage - Benefits of entering market first
- Late-mover advantage - Benefits of entering market after pioneers
- Competitive moat - Sustainable competitive advantages protecting business
- Barriers to entry - Obstacles preventing new competitors from entering market
- Switching costs - Cost for customer to change to different product/service
- Network effects - Product becomes more valuable as more people use it
- Economies of scale - Cost advantages from large-scale operations
- Experience curve - Cost reductions from accumulated experience
- Strategic groups - Clusters of competitors with similar strategies
- Competitive response - How competitors react to strategic moves
Market Analysis
- Market segmentation - Dividing market into distinct groups
- Target market - Specific group of customers company aims to serve
- Market share - Company's sales as percentage of total market sales
- Market growth rate - Speed at which market is expanding
- Market maturity - Stage of market development (emerging, growth, mature, decline)
- Market penetration - Percentage of potential customers using product
- Market concentration - Extent to which market is dominated by few players
- Market dynamics - Forces that impact supply and demand
- Value chain - Activities that create value for customers
- Supply chain - Network of suppliers, manufacturers, and distributors
- Distribution channels - Paths products take to reach customers
- Customer segments - Groups of customers with similar needs
- Buyer power - Customers' ability to influence prices and terms
- Supplier power - Suppliers' ability to influence prices and terms
- Threat of substitutes - Risk of customers switching to alternative products
Business Models & Revenue Strategy
Different approaches to creating and capturing value.
Business Model Types
- B2B (Business-to-Business) - Selling to other businesses
- B2C (Business-to-Consumer) - Selling directly to consumers
- B2B2C (Business-to-Business-to-Consumer) - Selling through business partners to consumers
- C2C (Consumer-to-Consumer) - Platform enabling consumers to sell to each other
- Marketplace model - Platform connecting buyers and sellers
- Subscription model - Recurring payments for ongoing service
- Freemium model - Basic service free, premium features paid
- Platform business model - Creating value by enabling interactions between groups
- Ecosystem model - Network of interconnected businesses creating value together
- Asset-light model - Minimizing physical assets while maximizing value
- Direct-to-consumer - Selling directly without intermediaries
- Franchise model - Licensing business model to others
- Partnership model - Collaborating with other companies to deliver value
- White-label model - Providing products/services for others to rebrand
- Aggregator model - Combining multiple suppliers on single platform
Revenue Models
- Recurring revenue - Predictable revenue from subscriptions or contracts
- Transactional revenue - Revenue from individual sales
- Licensing revenue - Payment for use of intellectual property
- Advertising revenue - Payment from advertisers for access to audience
- Commission revenue - Percentage of transactions facilitated
- Professional services revenue - Consulting, implementation, support services
- Usage-based pricing - Charging based on consumption
- Tiered pricing - Different price levels for different service levels
- Dynamic pricing - Adjusting prices based on demand and other factors
- Bundling - Packaging multiple products/services together
- Cross-selling - Selling additional products to existing customers
- Upselling - Selling higher-value products to existing customers
- Razor-and-blade model - Selling base product cheaply, making money on consumables
- Lease model - Generating revenue from renting assets
- Performance-based pricing - Charging based on results achieved
Growth Strategy & Innovation
Approaches for expanding and evolving the business.
Growth Strategies
- Organic growth - Growing through internal efforts and reinvestment
- Inorganic growth - Growing through mergers, acquisitions, partnerships
- Horizontal integration - Acquiring competitors or companies in same industry
- Vertical integration - Acquiring suppliers or distributors
- Forward integration - Acquiring companies closer to end customer
- Backward integration - Acquiring suppliers or raw material sources
- Conglomerate diversification - Expanding into unrelated businesses
- Concentric diversification - Expanding into related businesses
- Strategic partnerships - Collaborating with other companies for mutual benefit
- Joint ventures - Creating new entity with another company
- Licensing deals - Allowing others to use your intellectual property
- Franchising - Expanding through independent operators using your brand
- Market penetration - Increasing market share in existing markets
- Market development - Entering new markets with existing products
- Product development - Creating new products for existing markets
- Diversification - New products for new markets
- Geographic expansion - Entering new geographic markets
- Channel expansion - Using new distribution channels
- Acquisition strategy - Systematic approach to buying other companies
- Merger strategy - Combining with another company as equals
- Divestiture - Selling off business units or assets
- Spin-off - Creating independent company from business unit
- Turnaround strategy - Reversing declining performance
Innovation Strategy
- Disruptive innovation - Creating new market by offering simpler, affordable solution
- Sustaining innovation - Improving existing products for current customers
- Radical innovation - Breakthrough innovations creating new industries
- Incremental innovation - Small improvements to existing products/processes
- Open innovation - Using external ideas and paths to market
- Closed innovation - Keeping innovation activities internal
- Innovation pipeline - Process for developing new products/services
- Stage-gate process - Structured approach to innovation with decision points
- Proof of concept - Demonstration that idea is feasible
- Prototype - Early model of product to test concepts
- MVP (Minimum Viable Product) - Simplest version that provides value
- Design thinking - Human-centered approach to innovation
- Lean startup - Build-measure-learn approach to innovation
- Innovation ecosystem - Network supporting innovation activities
- Technology roadmap - Plan for technology development over time
Financial Strategy & Performance
Understanding financial aspects of business strategy.
Financial Metrics
- Revenue growth rate - Percentage increase in revenue over time
- Gross margin - Percentage of revenue remaining after cost of goods sold
- Operating margin - Percentage of revenue remaining after operating expenses
- Net margin - Percentage of revenue remaining after all expenses
- EBITDA margin - EBITDA as percentage of revenue
- Return on investment (ROI) - Gain from investment relative to cost
- Return on equity (ROE) - Net income relative to shareholder equity
- Return on assets (ROA) - Net income relative to total assets
- Return on capital employed (ROCE) - Operating profit relative to capital employed
- Economic value added (EVA) - Value created above cost of capital
- Debt-to-equity ratio - Company's financial leverage
- Current ratio - Current assets divided by current liabilities
- Quick ratio - Liquid assets divided by current liabilities
- Cash conversion cycle - Time to convert investments into cash
- Working capital turnover - Revenue divided by average working capital
Investment & Funding
- Venture capital - Investment in early-stage, high-growth companies
- Private equity - Investment in established companies
- Angel investor - Individual who invests in early-stage companies
- Seed funding - Very early stage investment
- Series A/B/C funding - Sequential rounds of venture capital investment
- IPO (Initial Public Offering) - First sale of company stock to public
- Secondary offering - Additional stock offering after IPO
- Valuation - Estimated worth of company
- Pre-money valuation - Company value before investment
- Post-money valuation - Company value after investment
- Due diligence - Investigation before making investment decision
- Term sheet - Summary of investment terms
- Liquidation preference - Order of payment if company is sold
- Anti-dilution provisions - Protection against share value dilution
- Board composition - Makeup of company's board of directors
Operational Excellence
Concepts for improving business operations and efficiency.
Process Management
- Business process management (BPM) - Systematic approach to improving processes
- Process mapping - Documenting how work flows through organization
- Value stream mapping - Visualizing flow of materials and information
- Standard operating procedures (SOPs) - Documented step-by-step instructions
- Process optimization - Making processes more efficient and effective
- Process automation - Using technology to perform processes automatically
- Workflow management - Coordinating and monitoring work processes
- Process governance - Oversight and control of business processes
- Process metrics - Measurements of process performance
- Process owner - Person responsible for specific process
- Cross-functional process - Process that spans multiple departments
- End-to-end process - Complete process from start to finish
- Process standardization - Creating consistent procedures across organization
- Process documentation - Recording how processes work
- Process training - Educating people on how to perform processes
Quality & Improvement
- Total Quality Management (TQM) - Organization-wide approach to quality
- Quality management system - Framework for managing quality
- ISO 9001 - International standard for quality management systems
- Six Sigma - Data-driven approach to reducing defects
- Lean methodology - Eliminating waste while maintaining value
- Lean Six Sigma - Combination of Lean and Six Sigma approaches
- Kaizen - Philosophy of continuous improvement
- 5S methodology - Workplace organization method (Sort, Set, Shine, Standardize, Sustain)
- Root cause analysis - Finding underlying causes of problems
- Corrective action - Steps taken to eliminate causes of problems
- Preventive action - Steps taken to prevent potential problems
- Quality circles - Small groups focused on quality improvement
- Suggestion system - Formal way for employees to propose improvements
- Benchmarking - Comparing performance against best practices
- Best practices - Proven methods that produce superior results
Supply Chain & Operations
- Supply chain management - Overseeing flow of goods and services
- Supply chain optimization - Improving efficiency of supply chain
- Supplier relationship management - Managing relationships with suppliers
- Vendor management - Overseeing external service providers
- Procurement - Process of acquiring goods and services
- Strategic sourcing - Systematic approach to procurement
- Just-in-time (JIT) - Receiving goods only when needed
- Inventory management - Controlling stock levels and costs
- Demand planning - Forecasting customer demand
- Capacity planning - Ensuring adequate resources to meet demand
- Production planning - Scheduling manufacturing activities
- Logistics - Managing transportation and distribution
- Distribution strategy - Plan for getting products to customers
- Outsourcing - Contracting work to external providers
- Offshoring - Moving operations to another country
- Nearshoring - Moving operations to nearby country
- Reshoring - Bringing operations back to home country
- Vertical integration - Controlling multiple stages of supply chain
- Horizontal integration - Combining similar business activities
Change Management & Transformation
Managing organizational change and transformation initiatives.
Change Management
- Change management - Structured approach to transitioning organizations
- Change agent - Person who facilitates organizational change
- Change readiness - Organization's preparedness for change
- Change resistance - Opposition to organizational change
- Stakeholder engagement - Involving key people in change process
- Communication plan - Strategy for communicating about change
- Training and development - Building skills needed for change
- Change champions - People who advocate for and support change
- Pilot program - Small-scale test of change before full implementation
- Rollout plan - Strategy for implementing change across organization
- Change metrics - Measurements of change progress and success
- Sustaining change - Ensuring changes become permanent
- Culture change - Transforming organizational values and behaviors
- Organizational development - Systematic approach to improving organizations
- Change curve - Model showing emotional stages people go through during change
Digital Transformation
- Digital transformation - Integrating technology into all business areas
- Digital strategy - Plan for using technology to achieve business goals
- Digital maturity - Organization's level of digital capability
- Digital adoption - Extent to which people use digital tools
- Digital culture - Values and behaviors that support digital transformation
- Automation strategy - Plan for automating business processes
- Data strategy - Plan for managing and using data as strategic asset
- Technology roadmap - Plan for technology development and implementation
- Legacy system modernization - Updating outdated technology systems
- Cloud transformation - Moving systems and processes to cloud
- Agile transformation - Adopting agile methodologies across organization
- Digital customer experience - Using technology to improve customer interactions
- Digital operations - Using technology to improve internal operations
- Digital innovation - Using technology to create new products and services
- Change enablement - Providing tools and support for successful change
Key Concepts Summary
- Strategic alignment - Ensuring all activities support overall strategy
- Competitive positioning - How company differentiates itself in market
- Value creation - Activities that generate value for stakeholders
- Strategic execution - Successfully implementing strategic plans
- Organizational capabilities - Company's ability to perform key activities
- Strategic agility - Ability to quickly adapt strategy to changing conditions
- Strategic focus - Concentrating resources on most important priorities
- Strategic trade-offs - Choosing what not to do to focus on priorities
- Strategic coherence - How well different parts of strategy fit together
- Strategic momentum - Building on success to create continued progress
- Strategic options - Keeping multiple paths available for future
- Strategic clarity - Clear understanding of strategy throughout organization
- Strategic discipline - Consistently following strategic priorities
- Strategic innovation - Creating new ways to compete and win
- Strategic partnerships - Relationships that create mutual value
Best Practices / Tips
- Think long-term - Strategy should look beyond immediate concerns
- Stay customer-focused - All strategies should ultimately serve customer needs
- Be data-driven - Base strategic decisions on solid evidence
- Remain flexible - Be prepared to adapt strategy as conditions change
- Communicate clearly - Ensure everyone understands the strategy
- Monitor regularly - Track progress and adjust as needed
- Consider trade-offs - Understand what you're giving up with each choice
- Build capabilities - Develop skills and resources needed for success
- Learn from failures - Use setbacks as opportunities to improve
- Stay externally focused - Pay attention to market and competitive changes
Common Issues / Troubleshooting
Strategy vs. Tactics Confusion
- Symptom: Focusing on day-to-day activities without clear strategic direction
- Cause: Not distinguishing between high-level strategy and implementation tactics
- Solution: Clearly define strategic objectives separate from operational plans
Analysis Paralysis
- Symptom: Endless analysis without making decisions
- Cause: Trying to eliminate all uncertainty before acting
- Solution: Set deadlines for analysis phases and accept that some uncertainty is normal
Poor Strategy Communication
- Symptom: Teams not aligned on strategic priorities
- Cause: Strategy not clearly communicated throughout organization
- Solution: Create simple, memorable strategy statements and communicate frequently
Strategy Execution Gaps
- Symptom: Good strategies that don't get implemented effectively
- Cause: Lack of clear execution plans and accountability
- Solution: Develop detailed implementation plans with clear owners and timelines
Resource Constraints
- Symptom: Not enough resources to execute all strategic initiatives
- Cause: Trying to do too many things at once
- Solution: Prioritize initiatives and focus resources on most important ones
References / Further Reading
- Harvard Business Review - Strategy articles and case studies
- McKinsey & Company - Strategy consulting insights
- Boston Consulting Group - Business strategy frameworks
- "Competitive Strategy" by Michael Porter
- "Blue Ocean Strategy" by W. Chan Kim and Renée Mauborgne
- "Good Strategy Bad Strategy" by Richard Rumelt
- Strategic Management Society - Academic research and best practices
- MIT Sloan Management Review - Strategy and management insights
Last updated: 2025-08-26 20:00 UTC